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chasd00 wrote: I stumbled on a hardrock band called FlyLeaf and have been listening to their cd. I recently mentioned it to a coworker and she said she hears them all the time on the radio and loves their song "I'm so Sick". The song isn't bad but it's nothing spectacular either.
I'm trying to figure out why they get regular airplay and not Eisley. I think Marvelous Things or maybe Telescope Eyes is the Eisley analog to Flyleaf's tune yet never received regular airplay. Is the hardrock genre just that much more popular? I gave up on radio years ago and think it's largely irrelevent now but I don't understand how some new songs play over and over on the radio while other equally good songs don't. It even goes beyond Eisley, what plays on the radio and what doesn't just seems totally arbitrary to me. Anyone have any clues? You are in Dallas & KDGE has morphed from an alternative rock station to a heavy metal station since 97.1 The Eagle went off the air. Any band willing to put the guitars at 11 & scream into a mike gets on the Edge these days. If Eisley wants to get on the radio they will probably need to get on Mix 102.9. |
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Joined: 29 Sep 2005 | Posts: 245 | Location: Frisco, TX
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how many "indie" bands really get radio play? I really don't know, because I never listen to the radio. I really have wondered, why don't any Eisley songs get radio play. I mean, there are for sure people that listen to the radio that would like them. Why shouldn't they get the chance? |
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Joined: 23 May 2005 | Posts: 3859 |
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I'm still into my conspiracy theories. Though I guess its not just a theory but the fact of "paying for playing" that a lot of record companies/radio stations participate in. Some songs/groups get a following or DJ backing and then become hits but it also seems like songs are pushed on us until we are conditioned to like it from a variety of different sources (I'm thinking like those songs Verizon tries to promote, I hear it on a commerical one day and the next its the number one download in itunes, and then on the radio). I know I definitely got conditioned to a few songs (thought it was crap at first, but it was catchy enough for me to begin to like it.) I think Eisley definitely had some songs that were unique enough yet still radio friendly. Who knows why they weren't released/properly promoted. Besides having a little luck or good timing, I see artists having to "sell out" to whatever formula is hot at the moment in order to get major radio play. I want them to get big but I hope they maintain their uniqueness too (I think they will). I see them being one of those groups like Deathcab where they may not be rotated on the radio once every hour, but everyone knows who they are or at least knows their name. |
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Joined: 03 Mar 2006 | Posts: 1522 |
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Joined: 23 May 2005 | Posts: 3859 |
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McKenzies wrote: I don't understand why a song has to be "radio friendly". If people will like it, they will like it. Does "radio friendly" mean catchy? It's a buzzword. Phrase. _________________ Scriptozoology, a screenwriting blog .. Facebook |
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Joined: 04 Mar 2004 | Posts: 11753 | Location: Toledo, OR
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Joined: 02 Jul 2005 | Posts: 2880 | Location: Dallas
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Meggers wrote: Flyleaf is all over MTV and MTV2 as part of their Discover & Download program. That may have something to do with it. Maybe Eisley could get involved in that, and maybe that might help with radio. Like someone else (probably) said in this thread, I think that Eisley would have more luck with VH1's "Artists You Ought To Know". _________________ Power is only pain It’s probably better to have him inside the tent pissing out, than outside the tent pissing in. "Can we get control of an individual to the point where he will do our bidding against his will and even against fundamental laws of nature, such as self preservation?" -memo from 1952 Project ARTICHOKE |
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Joined: 19 Aug 2004 | Posts: 10565 | Location: Somewhere in the middle of nowhere
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Joined: 06 Mar 2006 | Posts: 676 | Location: Washington
Last edited by Kayci on Fri Jun 09, 2006 7:16 am; edited 1 time in total |
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boone wrote: Agreed. Eisley could be a pretty big VH1 draw at least if the label knew how to present them. I don't see what's so hard about marketing Eisley. I know there has to be something hard about it otherwise it'd be done. How come they aren't all over mtv or vh1? The music is just as good and fresh as flyleaf just a different genre... i'm beginning to think it's just the style of music is hard to market. Marketing Eisley, as a band, seems like a no brainer to me. ps as far as Flyleaf songs go, So I Thought my second favorite with Cassie being my favorite. _________________ "Religions have started on lesser revelations" - investor on MarketWatch.com |
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Joined: 01 Jul 2003 | Posts: 4403 | Location: Dallas
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boone wrote: McKenzies wrote: I don't understand why a song has to be "radio friendly". If people will like it, they will like it. Does "radio friendly" mean catchy? It's a buzzword. Phrase. Um....maybe I meant catchy? But also fitting a certain formula perhaps? A song doesn't HAVE to be "radio friendly" to be good. But you have to admit that most of the songs on the typical "popular" neighborhood radio station have a sound, a very similar style that fits into a particular genre that one can put a label on. So I was going along more with that line. But yeah just a phrase I used late that night when I was typing it. |
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Joined: 03 Mar 2006 | Posts: 1522 |
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I'm e-mailing a request for an Eisley song to this local radio station who calls itself "mix 106.5" , but I guess what they meant was a mix of poppy music and nothing else. Luckily Eisley can fit into that category. I wonder if they even have Room Noises? This is the kind of stuff they play: http://todaysbestmix.com/skin/blurb.php?sectionId=184&contentId=101309 I requested Telescope Eyes. Everyone should email a request for it because I know people listening will like it and then maybe they'll play it more. mmartinez@kezr.com _________________ I know how I was born and I know that I have no choice. I know it may not show on the color of my skin, but I know it’s in my heart and in my soul. –Sara Quin |
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Joined: 06 Apr 2006 | Posts: 2522 | Location: Bay Area, California
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This is why I love Eilsey fans so much.... topics like these followed by intellegient, thoughtful, thought provoking comments/questions. Thanks Chad and fellow opinionators. I keep trying to learn more and more about radio... the various formats, bands that get airplay, labels that push them and why... Honestly, it"s still largely a mystery. I can approach the topic based on what i know about Eisley's situation and what I've learned from people that really know. I'm just afraid it would turn into one of my novels. Here's my crude understanding... Labels Decision makers who determine the outcome for radio for bands: • The Radio guy at the label • Dept heads who oversee a specific band: Marketing, A&R, Sales, etc. • President of the label They all get together and discuss a.) is there a single, b.) which format to go after c.) how much to spend pushing In the case of Eisley, Phil Costello, is (was) the radio heavy - presiding over all radio accounts at Warner Reprise. I just learned from researching on line that he's GONE - resigned 5/18. hmm. My understanding from discussions about Eisley's potential tunes and radioplay: (they said:) Rock radio is a guy dominated market. Girlish bands generally get pulverized... In other words, even if you "push" (spend money), it's likely not to make it... chart... stay on top... thus, you waste your money. BTW. Labels pay separate companies for the most part to push... "promoters" as such, pay money - contribute to radio promotions, etc... as long as it isn't apparent that those dollars apply directly to a certain band, they get away with it (loopholes). But it is true that labels can certainly pay directly to play songs on the radio... but have so say: "paid for by Arista or WB or whoever". dig? But make no mistake - labels pay hundreds of thousands to "push" their bands radio songs if they feel certain they'll get a "hit single". It's my understanding that this trend is in jeapordy as many of the radio stations - especially "ALT ROCK" stations are dying. No joke. Many of the big stations in NY, LA, Chicago... all over the US are dead; gone... or they changed formats to ethnic stations or whatever/wherever the biggest void was in their market. That leaves "POP Radio" as the biggest go to market. Say, for example, Alt Rock radio was (i think) reaching or reaches 8 million, POP radio reaches 18 million. That's why bands like Yellowcard, Sum41...and so many are HUGE. It's also why so many bands try to write "POP songs". That's why so many bands get accused of "sellling out"... but think about it; Look at "Maroon 5". Those 2 hits are STILL in rotation. They get paid every time it's played. Those songs might be in rotation for 20 more years on Pop radio. Get the picture? Why are bands like -even Head Automatica and many many more writing POP songs? (I actually like their new record a lot and it's not always a situation of selll out... case in point, Eisley loves their ethereal poppish tunes and so do you guys) But make no mistake - if Green Day's record wouldn't have gone to POP radio... they wouldn't have been able to sell out STADIUMS on their last record. What constitutes a HIT SINGLE? I don't know!! I am clueless. But labels "push" and certain songs "chart" on "Billboard"... and then there's this self-perpetuating rise to the top as advertisers and stations make assumptions that these are the best, most popular songs... thus creating "HITS". Media and press and fans all play into it, of course. How does "Fall Out Boy" get so freaking huge overnight? POP radio... followed by front page press in the trade's... followed by fickle fans who believe the latest trendy band is for them. (no insult to Fall Out Boy if you are fans... but that "hit" on the radio irritates me to no end! Other songs off their record are far less annoying... even catchier and way better in my opinion) BY THE WAY I know for a fact that a top VIP at a major label: believes that POP radio is the biggest marketing tool followed by "internet".. not even other radio formats... Anyway, it was WB's opinion based on some research and feedback they received from "RADIO" (no. they actually send out the pre-release disk to station programmers... they do get feedback) was that Telescope Eyes probably had no chance... I don't know about the others. I supposed they calculated the risk and determined to pass. I am still glad.... YES. I am glad Eisley didn't end up on radio on their first record. At their young, tender age, they were, instead allowed to tour, tour, tour... gain respect, respect, respect.... pick up FANS, FANS, FANs... and now tons and tons of other bands love them. Was it the way to get BIG.... FAST? Nope. It was a way to grow. And growth is the key word. Had they spent hundreds of thousands of dollars... the band would be further in debt to the label, and the label would have a sour taste in their mouth for the next best gamble... What if T.E.'s wouldn't have charted... good money after bad... creating a bad economic vibe... lost interest from WB... less faith in the next radio opportunity. I dunno. I know there were other great songs. Who knows. It's to late to worry about it now. "Room Noises" is in the past. If Eisley gets a song on the radio NOW, it could be productive... not damaging. Could it happen? There are a few amazingly suspicious radio songs brewing... you guys heard the early, pre-produced version of them...but I'm not banking on Eisley reaching POP radio. That's the US. In the UK, it's a different story: They still base everything off the "CD Single". That is... bands release "CD Singles" on the radio over there... kids go buy it in stores and projections and airplay are based on the success of this strange product (literally... it's a cd in stores with one song on it). I'm tired of rambling. I know nothing really... but it's a little information to toss into the mix. I have so many thoughts and opinions on all of this... I could write a book called, "The Stupid Ramblings and Music Industry Suppositions of the Boid Void - An Opinion-Spewing Dork". I have opinions on other bands... their journeys, successes, failures... their records, why they failed, why some succeeded... for example, Death Cab has a model career. The stakes are higher now than 2 records ago, but they're in a better place financially. Their next record is important... but what "next record" from a band isn't important? Records determine the rise and fall of bands. What do you think of Keene's new record? Are you tired of the press that "Panic of the Disco" is getting? Which bands are in danger of being "over-branded"... are we sick of modern (rock) music? Where is Eisley in the mix of all this? What is a "myspace" band? What is "real" and what is...just another myspace band? What's happening to labels? Indies? Who's being empowered? How is the internet changing the industry? What's the plight of radio? At what point do we realize that every fan is also in a band? These questions and more are the ones I ponder. I knew it.... another monologue. _________________ EisleyWebGuy "The industrialists never saw the fruit of their own labor - Post Moderism, which I now proclaim as dead. Their forefathers digital revolutionists, have accelerated the final resolve by punctuating an end to our chaotic journey with a new manifesto and a new era: The Age of Meaning." (manifesto's sold separate) Welcome: Illuminists |
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Joined: 04 Nov 2002 | Posts: 5180 | Location: Tyler, Texas
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Boyd...you're amazing, thank you for your awesome rants...this is why I love these forums...interesting topics, with intellingent forum member posts...and incredible insight into the minds behind and a part of the band! _________________ |
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Joined: 10 Jan 2006 | Posts: 1948 | Location: Oklahoma/Texas
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Boyd, you guys should walk into the 93.1 Mix studio in Tyler every day until they start playing something by Eisley. If Anna Nalick can get heavy rotation on the Mix format, I know Eisley can. The bonus of getting the local Mix channel on board is that the Dallas Mix 102.9 channel runs the same playlist at the same time. When I drive from Dallas to Tyler (which I do most weekends) I can cut between the two stations & they are both playing the same song about 30 seconds apart. But the Tyler station does have local on-air talent. So there are local humans to beg, plead, insist. Be relentless. They'll never know what hit them. |
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Joined: 29 Sep 2005 | Posts: 245 | Location: Frisco, TX
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Boyd, we love your monologues. You have a way with words And you SHOULD write a book about the music industry. Tons of people would agree with you. It would be a bestseller _________________ I know how I was born and I know that I have no choice. I know it may not show on the color of my skin, but I know it’s in my heart and in my soul. –Sara Quin |
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Joined: 06 Apr 2006 | Posts: 2522 | Location: Bay Area, California
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Laughing City Forum Index -> eisleyBlog -> radio strangeness
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